Branding, marketing, and devoted thrifter.
I’m passionate about drawing outside of the lines when it comes to innovative branding and marketing. I am a strategist, a writer, and a perpetually curious-minded individual. I work hard to optimize brands’ and businesses’ unique niches to uncover ideas that are intuitive and heartwarming. Throughout all of my different experiences and schooling, I’ve found my calling when it comes to eccentric styling and authentic ideas.
Contact
➤ LOCATION
Washington, D.C. Metro Area
☎ CONTACT
sgracetollefson@gmail.com
605 413 9463
“Sarah has the ability to look at the big picture, work well within a team and really excels at interpersonal communication.”
Areas of Practice
MARKETING
I bring a keen eye for detail and thorough research to the table when it comes to marketing. From customer interviews to innovative out-of-home campaigns, marketing is a vast skill set that I love putting into practice.
SEO / Adwords
At Rocket 55, I worked within SEO and explored the ins and outs of all of the different categories within that. From PPC to researching the right keywords to use, I have a strong understanding of how to create a successful, organic SEO campaign within Google Adwords.
BRANDING
From creating businesses at MCAD to helping out local shops, I’ve developed a strong sense for how to understand the complex nature of a businesses brand and how to take it to the next level for innovative branding techniques.
CREATIVE STRATEGY
At Red Circle, Knock, Forecast Public Art, and MCAD, I developed tactics to grow ideas into powerful campaigns. From thorough research to design thinking sessions, I’m constantly discovering new ways to nurture innovative ideas into strong campaigns.
GOOGLE ANALYTICS
At Rocket 55, I gained strong experience in Google Analytics and understanding how to keep track of website traffic and problem solving.
WRITING
I’ve always been a writer, but throughout my different experiences, I’ve found great joy in finding the authentic voice for different brands. From broadcast scripts to headlines and end caps, I love the process of finding the right words to truly tell a brands story.
“You can’t use up creativity. The more you use, the more you have. ”